Gorilla's website conveys the message of bright unbridled creativity that flows from a passionate group of people with many different talents. After many comps it was settled upon that the simplicity and creativity of spray paint in layers represented, in a way, the culture of Gorilla Pictures. Their sturdy logo was more than able to support this spray and stencil concept. Lots of white space was used to allow both the bright colors and subject matter exist together in the window without competing.
demo reel page |
Gorilla carried the design and theme into their iphone app they had developed to interact with their online presence (below).